annie kip



I want clarity

There's an easier way...and it's actually the opposite of all the efforting and self-discipline that you've tried so far.

...but so far nothing you've tried feels natural, so you say "screw it" and go back to doing the work you love to do...and neglect promoting your business 😩.
you know if you could just get this figured out, you could move forward...'re sick of stressing about what to say and how you're coming across.

you'd rather just do the work you love to do, than have to think about marketing
you're just not sure how to talk about yourself and what you do.
You know your work helps people

Market your business by TALKing ABOUT YOURSELF AND YOUR WORK


We just want to do the work we love...and help the people we care about...
...without having to try so hard with the marketing end of it.

We're seeking a more pleasant experience of owning a business.

An approach that embraces all of who we are.
A way of marketing that allows us to finally relax into ourselves.

We are looking for a way to thrive in business that feels genuine, aligned, and easeful.

We don't want "best practices" or rules...
...just gentle guidance to find a way of working that feels right for us. 

We are seeking a path to effortlessly, do the work we love to do while fully being exactly who we are.

We're done with anything that makes us feel cringy, fake, or awkward.
We don't accept pressure to perform.

Really, this is about freedom.

We want all that we are on the inside to show on the outside.


Without having to think too much about it.


You're clear about what your ideal clients need to hear from you. You have a solid foundation for talking about your brand, because you've done the work of self-reflection and articulated what's unique about you in language that's confident and natural to you. You are competition-proof.

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Talking about yourself and your work is easeful, because you've done the work of clarifying what's different about the way you do your thing. You know how to say what's special about yourself and share about the unique way you do your work, without hesitating, cringing, or feeling self-conscious. 


You no longer waste time and stress about what to say to promote your business. Attracting and staying in touch with your ideal clients is easy, because you have a simple way of showing up and talking about yourself and your work that you know will connect beause it is genuine and authentic and real.


Imagine marketing your business,
by just being yourself

I am ready for clarity


your investment

When you click the link below, you'll be taken to a sign-up page where you can register for the BRAND CLARITY MARKETING METHOD™.

As soon as I see you have signed up, you'll get a welcome email from me, which includes:
1) Your personal LOGIN info and
2) Immediate access to all 6 modules - including 21 videos and the 79-page course workbook.

Next STEPS...

Find out exactly what needs to be done to clarify your brand and connect with ideal clients with the Brand Clarity Index Self-Assessment™. You'll answer 10 questions and plot yourself on the Brand Clarity Index Model™, to identify where your biggest opportunities are and focus your effort in this course.

Differentiate yourself and your work with a Sassy Statement, your unique Point Of View, and a clearly defined Problem You Own. You'll articulate your unique point of view about how your ideal client can get what they are longing to have, do, be, or experience and describe your solution for them in language that feels natural to you. 

Articulate how and why you’re good at what you do and what is special about the way you do your work, so you can talk about yourself clearly and comfortably. Your ideal clients want and need to hear from YOU about what you are particularly good at and what makes your offer different or better. You'll learn a way to talk about yourself that is clear and doesn't make you feel self-conscious or cringy, so you can share your work confidently.

Build genuine connection and trust with your ideal clients by articulating what drives you do to your work and why it matters so much to you. Sharing why you care about your work gives your ideal clients confidence in you and connects you on a deeper level. You'll get clear on your most important values and how they show up in your work, so you can confidently and naturally share about why you care about your work. 

Create a Content Bank by harvesting all of the “content gold” that you’ve created so far and making content creation easy with your PTP’s (proprietary talking points). You'll set up a system for creating content that takes the pressure off. The key to maketing with ease is eliminating day-to-day work that feels like a heavy lift. Your work in this course not only clarifies your brand, but gives you content that you can easily share to build connection with your ideal clients.

Learn the skill of speaking naturally to connect with your audience and take your first step toward sharing your authentic brand message with this final project. In this module you'll learn insider secrets to communicating in a way that feels natural and connects. You'll develop your own proprietary language that will help define your brand and attract ideal opportunities and clients into your business.







HERE'S how it workS...

"Before the Brand Clarity Marketing Method, I was always thinking about how to present myself - and my response to that "what do you do?" question. I was just responding with a generic answer - there was no personality in it!

I felt like I didn't want to bother people and go on and on about this great thing I am doing. I didn't want to make them feel like they had to buy something from me, so I would down-play what I do tremendously.

When I first opened my shop, I was told I had to be on all the platforms. And you have to start a blog. And you have to do this and that and it was just insane. Not at all fun!!! So that's pretty much why I quit doing it - I was just like, screw this - this is not fun for me - I just want to play with yarn! Marketing was just a really bad experience for me. So I just dumped it.

After getting into the course, I was just like -- wow! this is not like the videos that are on YouTube, this is not what everyone else is telling you about marketing!

Now, I feel like even if I don't want to do it like everyone else or the way all the experts tell me to - I can still promote and have a brand identity. I can do marketing the way I want to do marketing!

Now, I can talk about myself and feel comfortable talking about my business - not in that really scripted way that everyone else is telling you to do it. Now I feel like I have so much to say - and when it piques someone's interest, I can say even more!"

Lysa Fulbright, Creator and Etsy shop owner @CraftyLysaDesigns

The brand clarity marketing method experience...

"I had taken other courses, but taking the Brand Clarity Marketing Method was one of the best decisions I've made in my business. I'm so glad I did this!

I was looking for clarity around what I was actually offering and how to explain what made it different. I took this course at just the right moment - when I was ready to take action in my business, building a course for women around managing their finances.

What surprised me was the discovery process.

I went through every single bit of the course material - and I was looking forward to doing it! - and that's not usual for me in online courses. The videos were to-the-point and concise -- and then the worksheets gave me a chance to really focus on what I needed to do in each step. It was such a good pace that it helped me keep moving forward. 

There were many things that I learned about myself in the course. I am used to just doing my work and trying to serve others - and I was not used to  thinking so deeply about what I do.

This course made me stop and realize why I do things a certain way. It also made everything that I am creating much more tangible. Getting clear in this made me feel much more confident putting my course out there. I feel empowered to do what I actually want to do in my business.

It's hard to choose my favorite module, but one of my biggest ah-ha's was identifying my values and how they are linked to my business. I loved seeing how it all came together and connected. I also loved the exercise identifying my superpowers - the things I do the best!

Another thing I learned is that there are so many ways to run a business and do marketing - but the most important thing is tp know what is right for you. It's liberating! You can do what works for you and move on without ruminating forever. That helped me a lot.

I came away with so many things to say about my work that feel so good and authentic to me."

Barbora Buchtova
Course Creator
Personal Finances For Women

"Overall, the most spectacular discovery for me ws just how much passion I have for my topic and how much I have to say!!

One thing that was really holding me back were fears that "maybe I have nothing to say!" and "maybe I have nothing to offer!" but as I was working through each module, I was discovering how much I DO have to say, how detailed and important it is. That was the big payoff for me! 

It was tremendous to realize - stop trying to be so perfect and emulating other people! It's not about that - it's about finding what's true, what real, what's right for you, what works for you! It gave me a brilliant place to step off from and find comfort in. It was huge.

You need to go for this course! You're going to discover so much about your business, about yourself, about the ways that you are stuck (which you may not even understand why you're stuck!). You're going to understand yourself and your business SO deeply. It's going to become so clear and making those next steps forward is going to be so much easier once you have this foundation under you.

This course was so personal - it was grounded in me and my process and my discovery.

This has been the most brilliant journey of discovery that I didn't know I needed to take - probably that I've ever taken.

It brought me home to just the right reflections to take the exact right next step, solidly.

Now - I am not afraid and I just feel so confident and so ready. That held-back feeling? I don't have that anymore. I can't wait to get out there and start talking about what I do.

I'm not lost for words anymore! Not even one bit.

I know what my brand is, I know what I'm doing. Everything is so clear to me now.

I have solid foundation now and I just feel great and so positive about moving forward, where before I was very hesistant. I don't have that anymore!"

Morgana Braven

"If I hadn't taken this course, I would not be doing my business. because I was lost. 

Before this course, I just knew that I couldn't move forward - that I was having difficulty trying to express what it is that I do and what I'm all about. I wasn't sure how to articulate what my offering is and how I am different from other bloggers. 

I had already taken other courses that told me how to have this great business - you know, you have to this and do this and do that - and I did all those things, but it wasn't true to me. It wasn't about me doing my thing. 

Taking this course, it became so clear - what it is I'm about, what it is that I have to offer - and that I have something very special to offer! By the end of the course, I became not just a blogger or a storyteller - but a miner of inspirational experiences.

This course just really, really rocked my world!

One of the things I found in the Brand Clarity Marketing Method was that it helps get out of the thinking (agonizing!) stage and on to the doing stage.

It took this course to help me understand what it is that I do. Going through the course took me through the steps that I needed to follow, to end up at a place where I can answer the question "what do you do?" very easily. And being able to articulate that and put it into coherent messaging just makes it so easy to talk to other people about my work.

I had to understand some deeper truths about my work first, before I could talk about it.

The really surprising thing about this course is that it took doing this work to speak authentically about my own business. You wouldn't think it would be so challenging to talk about yourself and your work - but it is!

Now, I feel so much confidence and excitement to share my work.

I just got so much out of it!"

Deborah Bass
Storyteller and Blogger

yes, let's do this!

You'll find out what's actually true for you and be able to say it out loud in a way that feels right of you!

  • What makes your business different?
  • Why and how are you good at what you do?
  • Why are you driven to do this work?

Finally getting crystal clear on the answers to these questions will make you feel aligned and comfortable talking about yourself and your business - so you can do marketing that doesn't feel like a heavy lift.

Through the video content, you'll hear exactly what to do in each module and learn why each part of this work is important for your genuine comfort in marketing yourself,

The worksheets are designed to break each module into easy to follow steps, so you'll never be stuck or unclear about what to do next.

In the Brand Clarity Marketing Method™ you will build a solid foundation of confidence talking about yourself and your work and move forward with marketing your business in a way that feels natural and easeful.

come join me in THE